From my point of view, reading English newspaper has advantages and disadvantages.
The advantages are:
1. we can expand our vocabulary.
2. we can learn the formal terms and expressions regarding different industries and events.
The disadvantages are:
1. Some of the words and sentences are written expressions and sometimes can't be used orally.
2. We are not able to know the exact pronunciation and meaning of a new word.
3. As English is not our native language, we will spend more time reading an English newspaper than a Chinese one.
It waste our time.But it makes us know a lot of things that we can't learn in books.
For the most part, cost is the biggest disadvantage and the largest advantage is reader quantity and consistency. Much of today's population, still prefers to sit and read a printed version of a magazine or newspaper (something about the feel of the paper) and therefore, you have large groups of people reading cover to cover.
Apart from costs, the disadvantages of print are that people aren't often times in front of a computer which limits your chance of them visiting your site, calling or emailing.
My suggestion - forget advertising in magazines or newspapers. Start a good online marketing campaign that targets organic, paid and social networking areas. It is cheaper, traffic is better targeted and the run time is much longer than a few printings.
One possible student version: Dear Editor,
I am writing to tell you about the survey I’ve made on “Using paper cards or e-cards?” in our class.
30% of the students want to use the paper cards. First of all, they are
made by hand and they can show people’s real feelings. Second, they are
easy to take and can be kept for long. Third, people can read them
However, about 70% of the students prefer to use
e-cards. For one thing, e-cards can carry lots of information and people
can send them quickly. For another thing, using e-cards can save paper
so that the environment can be protected well. What’s more, people can
make different kinds of designs that they like.
In my opinion, I like e-cards better. It is convenient and cheap to send e-cards. And they are easy to keep in my computer.
For newspaper, it is a waste of paper. But it is easy for the old to read.
For ads, they are sometimes false. But we can get information quickly.